Just finished my first season:
Played 10, Won 10, Goals For 26, Goals Against 5, Goal Difference +21
Not too bad.
Got knocked out of the first round of the Cup after getting hammered 7-0 though
It's pretty basic as far as the tactics options go but I guess they've done that to keep it accessible to as many people as possible. You've basically got 3 options: 1) To go after every scoring opportunity, 2) Balanced play and 3) Defensive and counter when possible. Then you have the option of changing how high or low your defensive, midfield or strikers lines are.
Simple but it works.